Social Media Marketing - Internship

The core of the job is helping educational videos get found. You would research search terms and trending topics around education and competitive exams, then help shape each video's title, description, tags and remaining metadata to match what viewers look for. Studying competitor channels for gaps and sorting videos into playlists by subject, course and exam are part of it too.

On the content side, you would mark up long lectures with timestamps and chapters, help with pinned comments, cards and end screens, and keep uploads consistent. You would speak with content creators and faculty to understand each video's topic and audience, and with graphic designers to suggest thumbnail ideas. You would also review click-through rates, read comments to spot questions students ask often, and look for ways to lift engagement, watch time and retention.

The last strand is reporting. You would follow views, impressions, CTR, watch time and how subscribers are growing, using YouTube Studio and YouTube Analytics. You would keep simple trackers, prepare regular reports, and pass on to the team what the best-performing videos have in common.

The listing is aimed at fresh graduates and final-year students with an interest in digital marketing and YouTube content. No professional experience is needed.

• You must be free for a full-time, in-office internship lasting 3 months.
• Your start date must fall from 16th Oct'26 to 20th Nov'26.
• You should understand the basics of how YouTube, video and search engines work, and care about SEO, keyword research and social media trends.
• The posting looks for research, analytical and communication ability, close attention to detail, and readiness to pick up new tools.
• Knowing the basics of Excel or Google Sheets is preferred. Having used YouTube Studio, VidIQ, TubeBuddy or Google Keyword Planner counts in your favour but is not compulsory.

College projects, your own YouTube channel or a digital marketing certificate are encouraged.

• Run a small experiment on a channel of your own, or a practice one: rewrite a few titles and descriptions around a search term and note what changes. It gives you something concrete to describe.
• Open YouTube Studio and learn what impressions, CTR and watch time mean, so you can explain how they relate to each other.
• Practise a simple keyword research routine in Google Keyword Planner and record the results in a spreadsheet.
• Look at a few education channels and write down what their thumbnails, chapters and playlists do well or badly.
• Keep your written English clear and brief, since you would be passing on findings to creators, faculty and designers.